Module 1 -- 006 -- Growing Your FB page – Boost Post & Invite
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Growing Your FB page – Boost Post & Invite
If you are starting with a really small budget like $1-2 per day, you can choose a different strategy.
(I’ll show you the example from one of my previous campaigns with Car Related FB pages)
One quick tip: WHEN ADDING CONTENT FOR FB POSTS, YOU MAY HAVE NOTICED THAT IMAGES THAT ARE SQUARE OR TALL ARE GETTING BETTER RESULTS THAN THOSE IN WIDESCREEN DIMENSIONS.
For example, dimensions of 960x960px are getting the best results in my case.
When the height is bigger than width, you may experience even better results.
This is because most FB users are accessing FB on their mobile devices, and square/tall image occupy much bigger screen real estate. This leads to an increased chance in interaction with the post. Now you know why there are more and more square and portrait images/videos on Facebook.
The same applies for videos and slide shows used as videos. So, Keep This in Mind, as it can result in 20-30% increase in performance of the post.
THIS METHOD involves choosing a SQUARE or PORTRAIT PHOTO and doing a Boost Post from your FB page -> and choose USA or whatever Country you need, then going for a laser-targeted audience, connected to the photo…
Example 1: Muscle Cars


The car on the photo is 68’ Chevrolet Camaro SS, so I choose the following audience, get a huge number of likes and then INVITE the people to LIKE the page. The invites come from the page Itself not my name ?, so I use page & brand credibility. You can get 50-100 Likes for $1 for certain topics, that is $0.01-$0.02 per LIKE. But choose a very small budget, $1-$2 per day for this technique to work.
This strategy can be applied to any topic, but it is very important to be very engaging photo, (BuzzSumo ?) controversial, unique, maybe already proven on other FB pages before.
You need to test it and sometimes with larger budget you get better results, (FB is unpredictable I know ? )
Example 2: Health

In this case, you choose fitness women, fit women, women going to gym regularly, eating healthy, taking care of their lives…
You get crazy engagement, Likes and Shares, and you do Invite -- 50 People at a time, then wait 30 mins and continue for another batch.
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